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B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online
December 01, 2008 - (Free Research) MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.
Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive
September 30, 2009 - (Free Research) Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.
Achieving Sustained Growth through Operational Excellence by SAP AG
June 02, 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organization, enabling management by facts.
Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM
March 02, 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
actiTIME 2.0 - Time-Tracking Software by Actimind, Inc.
September 30, 2009 - (Free Research) actiTIME is a time-tracking application for small and medium size teams. It helps improve business process, analyze performance and reduce costs. It provides an easy way to track time, manage job assignments, generate reports and prepare billing data.
Boost ROI with Faster, Easier, VISUAL Analytics by SPSS Inc. Worldwide Headquarters
February 24, 2009 - (Free Research) Join us at this live webcast and learn how you can:<ul>
<li>Use RFM analysis to quickly rank customers for high-return marketing</li>
<li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li>
<li>and more</li></ul>
Sustained Growth Through Operational Excellence by SAP America Inc
June 2009 - (Free Research) Operational excellence is a simple concept with complex implications. Consistently doing things well across every element of the value chain is clear enough in principle. The ultimate goal is a "single source of truth" where senior executives have shared visibility into all parts of the organisation, enabling management by facts.
Infor CRM Interaction Advisor by Infor CRM
July 2009 - (Free Research) Watch this product demo to learn how Infor CRM Interaction Advisor will fuel organic growth by driving lifetime customer loyalty and increase value at every customer touch point without replacing any existing systems.
Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center by Infor CRM
July 2009 - (Free Research) Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
Increase Your Returns Using Event-Based Marketing by Infor CRM
July 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
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